This spectacular streetcar photo posted on Gary Mitrovich’s East San
Diego Facebook page sent me down a rabbit hole — and it
was a fun
trip. Spaulding-McCain Lincoln-Mercury, advertised on the front of
this streetcar, had its Grand Opening on March 23, 1949. Rail
service on the San Diego Electric Railway came to an end on April 24,
1949. That seems to imply that this photo was taken in the Spring of
1949. It also implies that some far-sighted photographer was
trying to get shots of the streetcars before they disappeared.
Summers' Market occupied a portion of the first floor of the Silverado
Ballroom on the left.